Subaru – Crosstrek PHEV

To show viewers how the Subaru Crosstrek Plug-in Hybrid is the perfect vehicle for guilt-free adventures, we produced a short lifestyle piece highlighting the best aspects of the new SUV, including its environmentally-conscious hybrid capabilities.

While this vehicle was only available in Quebec at the time of production, we wanted the video to have a broad appeal, showing off the possibilities for off-roading and adventure to prospective Subaru customers and intenders alike.

Subaru Canada – Showroom Walk-Arounds

For Subaru’s Product Training team, we created a series of 10-to-12-minute “showroom walk-around” videos (in both English & French) that presented in-depth feature-focused overviews of 6 new Subaru models. These were filmed at a Subaru location and presented on the Subaru Canada YouTube channel, intended for dealership training and prospective customers conducting their own research.

Models included the Subaru Ascent, Forester, Outback, Outback Wilderness, Legacy, and Impreza.

Lexus – IS 500

To promote the new Lexus IS 500 model, we combined stunning track footage with our host, Michael Harley, outlining the 7 most exciting features of the model. This not only gave viewers the information they were looking for about the vehicle’s capabilities, but also showed them off in jaw-dropping fashion.

This was launched on AutoGuide.com in conjunction with the virtual reveal of the IS 500 model, forming part of a sweeping marketing strategy for Lexus.

Honda – Talon 360°

To promote the Honda Talon 4×4 as a great family off-roading vehicle, while adhering to COVID-19 restrictions, we enlisted the enthusiastic Clark family to shoot their own homemade 360° video of them taking their Honda Talon for a spin.

The adventurous spirit of the Talon was on full display as the Clarks set off on their off-road trip, while the interactive nature of the video allowed viewers to feel as if they were going on the journey with them. Our goal was to give audience members the full Honda Talon experience from the comfort of their own homes.