Toyota RAV4

We were tasked with promoting the 2026 RAV4 for the AutoGuide YouTube channel as part of our ongoing partnership with Toyota USA. We decided on a straightforward “10 Things You Didn’t Know” concept with a host delivering key information about the vehicle. Given that very little had been revealed to the public at the time of making the video, we knew that it had the potential to be a big success by being among the first to deliver all the info our viewers were craving.

We elevated the content significantly by shooting the majority of the video in a “Volume” soundstage – a first for us – and finding stunning locations to get B-Roll. All of it combined to create a dynamic visual presentation to supplement the detailed analysis of what the new RAV4 has to offer.