Hyundai Canada – IONIQ Campaign
For this campaign for Hyundai Canada, we produced two videos promoting the release of their brand new line of hybrid and electric vehicles: the Hyundai IONIQ. The first video focuses on the driving range and capabilities of the IONIQ vehicles, eliminating consumer confusion about each model, while the second breaks down myths about electric and hybrid cars. Both videos feature shots of the IONIQ in action, highlights of the features, and helpful information on the vehicles. The videos were posted live on Hyundai Canada’s YouTube page, posted natively on HybridCars.com and its channels, and shared across our top Hyundai forum Facebook pages.
Which Type of Green Car is Right For You?
In “Which Type of Green Car is Right For You?”, our host Jason test drives all three IONIQ vehicles by driving them across the province, showing the extensive range of the electric, hybrid, and electric plus vehicles.
Busting 5 Myths About Green Cars with the IONIQ
In “Busting 5 Myths About Green Cars with the IONIQ”, AutoGuide.com’s Editor-In-Chief Jodi Lai uses the Hyundai IONIQ to break down the biggest doubts consumers have about green cars in comparison to non-electric vehicles.